The Lego Company History

The Lego Company History

The Profano company opened in 1932 when Danish carpenter Ole Kirk Christiansen started making toys and games for a living. He fought to make ends meet in the depths of the 1930s, but the small prototypes he had made of items like ironing boards and ladders had great potential mainly because children’s my website toys. This individual named the company Profano after two Danish words, leg and godt, which means “play well. ”

In 1958, he developed the iconic profano brick with pipes inside that makes it interlock with other lego bits. This groundbreaking innovation revolutionized the company and allowed that to grow at an amazing pace.

By the 1960s, Lego had broadened its worldwide reach and began developing toys within license in North America via an arrangement with luggage company Samsonite. The company also initiated selling collections with all the portions was required to build a certain model, and introduced committed themes which includes Space (with astronaut minifigures), Castle, Area (later renamed Profano City), and FabuLand.

In the 1970s, Lego took a remarkable step forward using its introduction of Lego information that experienced movable arms and legs. The company as well began applying more clear plastic and adding larger hinders for younger kids, a tier called Duplo. In the 1980s, Lego’s revenue grew at a remarkable rate of ten percent annually, in spite of overall model industry product sales growth slowing.

Today, Profano is a substantial global company with income of above $5. almost eight billion and one of the most coveted brands in the world, ranking best on Company Finance’s ‘Most Powerful Brand’ list in 2015. Nonetheless it still feels less such as a ruthlessly industrial giant plus more like an good old family good friend.


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